Cars have the ability to connect with apps such as Spotify or Apple Music, but what’s next for in-auto entertainment?
Volvo says it’s all about the apps.
“The best apps...making those super easy to use,” Atif Rafiq, the company’s Chief Digital Officer, told Cheddar. “That’s what we’re focused on.”
But it doesn’t stop there.
Volvo plans to make all of its fleets “at least” hybrid by 2019, an effort to build on its electric and self-driving car initiatives. The company recently announced that it will provide Uber with 24,000 XC90s, for its self-driving fleets.
Rafiq says that the Uber partnership is reflective of where the car industry is moving: autonomous driving as a service.
“We’re focused on both the consumer and these B2B markets when it comes to autonomous driving,” he said.
For full interview [click here](https://cheddar.com/videos/how-volvo-is-driving-innovation-in-2018).
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Lead Analyst at TVREV, Alan Wolk, joins Cheddar to discuss the latest in media and business news, including why business at the box office may be slowing down.
