Cars have the ability to connect with apps such as Spotify or Apple Music, but what’s next for in-auto entertainment?
Volvo says it’s all about the apps.
“The best apps...making those super easy to use,” Atif Rafiq, the company’s Chief Digital Officer, told Cheddar. “That’s what we’re focused on.”
But it doesn’t stop there.
Volvo plans to make all of its fleets “at least” hybrid by 2019, an effort to build on its electric and self-driving car initiatives. The company recently announced that it will provide Uber with 24,000 XC90s, for its self-driving fleets.
Rafiq says that the Uber partnership is reflective of where the car industry is moving: autonomous driving as a service.
“We’re focused on both the consumer and these B2B markets when it comes to autonomous driving,” he said.
For full interview [click here](https://cheddar.com/videos/how-volvo-is-driving-innovation-in-2018).
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Cheddar is celebrating Hispanic Heritage Month by highlighting the history, culture, and contributions of the Hispanic and Latinx communities. We're diving into issues that matter and shining a light on the amazing influence of the Hispanic culture. To celebrate this month, leading fabric and craft retailer, JOANN is launching its second annual Minority Creative Grant program to support Hispanic creatives. The program will provide grants totaling $100,000 to 20 Hispanic business owners in need of financial support. Anthony Davila, lead product designer with JOANN and Shautina Lilly, diversity and inclusion manager with JOANN joined us to talk about the program.
