Video-sharing platform Portal Wants Each User to be a 'Mini-HBO'
*By Christian Smith*
New video-sharing platform Portal wants to help online video creators cash in on their content, says company founder Jonathan Swerdlin.
"Portal is the first video sharing platform that everyone can use that completely skips the ad model and introduces really easy ways for users to pay each other," Swerdlin said in an interview on Cheddar. "Everyone can be their own mini HBO."
Portal's "freemium" model allows content creators to decide whether to share their content for free or monetize it through subscriptions, paywalls, or tipping, at rates that can range from one cent to $100 per video. Swerdlin said that many content creators offer a few videos for free to hook users, and then require payment to view the rest of their content.
Swerdlin created the company, which counts Mark Cuban among its investors, with the intention of eliminating advertisers' control over digital content, which Swerdlin believes has broken the internet. Free speech is a key component to Portal's function, but Swerdlin notes there are some limitations.
"We have pretty clear guidelines around hate speech," Swerdlin said. "We're going to go on a case-by-case basis, but we're very committed to free speech."
For full interview [click here](https://cheddar.com/videos/how-portal-is-giving-power-back-to-the-internets-video-creators).
Deiya Pernas, co-founder of Pernas Research, breaks down Nvidia’s blockbuster earnings, why energy is a sector to watch, and why the A.I. trend is far from over.
The NBA is organizing its next media rights deal to figure out which networks and streaming services will show their games for the next decade. Last time, most of the prominent streaming services didn't exist yet.
Jessica Traver Ingram, CEO and co-founder of IntuiTap Medical, discusses developing the company's Ver Touch device, the crucial FDA approval it just won, and why innovation in spinal blocks and epidurals is long overdue.
Matt Stucky, Chief Portfolio Manager of Equities at Northwestern Mutual Wealth Management chats why Nvidia has been unsteady leading up to its latest earnings results, plus what’s to come for the so-called ‘Magnificent 7.’
Walmart's revenue increased last quarter because customers kept coming back again and again. Are most shoppers buying and avoid the same products as you are?
NBA champion Kendrick Perkins and Edly founder Chris Ricciardi discuss working together to create Nilly, a new platform where fans can invest in name, image, and likeness deals of their favorite college athletes.
Off the back of their latest earnings results, Hungryroot CEO Ben McKean discusses how the company is bringing healthy food straight to customers' doors and how it's using A.I.
