Venmo Rival Zelle Enlists "Hamilton" Star for Ad Campaign
Venmo rival Zelle shakes traditional advertising up by enlisting Hamilton star Daveed Diggs for its latest ad campaign. They've teamed up with the actor to launch the TV commercials on the biggest stages, including the NFL playoffs. Daveed Diggs joined us on Cheddar to share why he thought the payments company chose him as an ambassador for the brand.
Diggs said his project with Zelle was a rare opportunity for an artists because the company gave him so much creative control over the advertisement. While the process was collaborative, he explains that he had a lot of say in the writing of the lyrics for the raps used in the ads. The Hamilton star expresses that he thinks Zelle is intentionally trying to make sure people know the app is for everyone.
We also discussed the next big projects in Diggs' pipeline. He said he has a film that he has been writing for the last decade going to the Sundance Film Festival. When asked whether he'd return to broadway, Diggs said he would like to continue performing in theater, but broadway is not particularly important to him.
Shark attack survivor Paul de Gelder joins us to talk Navy diving, bull sharks, and his wild return in Air Jaws and more during Discovery’s Shark Week!
President Donald Trump has signed the GENIUS Act into law, setting new regulations for stablecoins, a type of cryptocurrency tied to assets like the U.S. dollar.
The switch from high-fructose corn syrup in Coke sold in the United States would put Coca-Cola in line with its practice in other countries, including Mexico.
