*By Conor White*
United Airlines customers are the least satisfied fliers of any major airline, according to [J.D. Power's North America Airline Satisfaction Study](http://www.jdpower.com/press-releases/jd-power-2018-north-america-airline-satisfaction-study), even as overall customer satisfaction for the airline industry rose for the seventh straight year.
United's vice president of loyalty, Luc Bondar, said the air carrier has a plan to win back consumers' trust after a year in which the company was making headlines for all the wrong reasons.
"We've really put into place some very critical areas of focus to address them head on," Bondar said in an interview Friday with Cheddar. He said the company's "Core4" initiative empowers United's 90,000 employees to address customers' needs. "It gives them the autonomy and the ability to put caring right up at the top," he said.
"Core4" is essentially compassion training, put in place after the company was embarrassed in April 2017 when one of its [passengers was violently dragged off a plane](https://www.youtube.com/watch?v=SMA0pgYmmLE), and when a dog was stashed in an overhead bin, where it died during a flight in March.
According to Bondar, any passenger who books a trip on United would experience the improvements.
"Flying United I think is a great opportunity today, to see all the changes we're making across the business," he said.
For the full interview, [click here](https://cheddar.com/videos/swiping-for-a-better-trip).
The Rev. Al Sharpton is set to lead a protest march on Wall Street to urge corporate America to resist the Trump administration’s campaign to roll back diversity, equity and inclusion initiatives. The New York civil rights leader will join clergy, labor and community leaders Thursday in a demonstration through Manhattan’s Financial District that’s timed with the anniversary of the Civil Rights-era March on Washington in 1963. Sharpton called DEI the “civil rights fight of our generation." He and other Black leaders have called for boycotting American retailers that scaled backed policies and programs aimed at bolstering diversity and reducing discrimination in their ranks.
President Donald Trump's administration last month awarded a $1.2 billion contract to build and operate what's expected to become the nation’s largest immigration detention complex to a tiny Virginia firm with no experience running correction facilities.
Chipmaker Nvidia is poised to release a quarterly report that could provide a better sense of whether the stock market has been riding an overhyped artificial intelligence bubble or is being propelled by a technological boom that’s still gathering momentum.
Cracker Barrel said late Tuesday it’s returning to its old logo after critics — including President Donald Trump — protested the company’s plan to modernize.
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Southwest Airlines will soon require plus-size travelers to pay for an extra seat in advance if they can't fit within the armrests of one seat. This change is part of several updates the airline is making. The new rule starts on Jan. 27, the same day Southwest begins assigning seats. Currently, plus-size passengers can pay for an extra seat in advance and later get a refund, or request a free extra seat at the airport. Under the new policy, refunds are still possible but not guaranteed. Southwest said in a statement it is updating policies to prepare for assigned seating next year.
Cracker Barrel is sticking with its new logo. For now. But the chain is also apologizing to fans who were angered when the change was announced last week.
Elon Musk on Monday targeted Apple and OpenAI in an antitrust lawsuit alleging that the iPhone maker and the ChatGPT maker are teaming up to thwart competition in artificial intelligence.