*By Conor White*
United Airlines customers are the least satisfied fliers of any major airline, according to [J.D. Power's North America Airline Satisfaction Study](http://www.jdpower.com/press-releases/jd-power-2018-north-america-airline-satisfaction-study), even as overall customer satisfaction for the airline industry rose for the seventh straight year.
United's vice president of loyalty, Luc Bondar, said the air carrier has a plan to win back consumers' trust after a year in which the company was making headlines for all the wrong reasons.
"We've really put into place some very critical areas of focus to address them head on," Bondar said in an interview Friday with Cheddar. He said the company's "Core4" initiative empowers United's 90,000 employees to address customers' needs. "It gives them the autonomy and the ability to put caring right up at the top," he said.
"Core4" is essentially compassion training, put in place after the company was embarrassed in April 2017 when one of its [passengers was violently dragged off a plane](https://www.youtube.com/watch?v=SMA0pgYmmLE), and when a dog was stashed in an overhead bin, where it died during a flight in March.
According to Bondar, any passenger who books a trip on United would experience the improvements.
"Flying United I think is a great opportunity today, to see all the changes we're making across the business," he said.
For the full interview, [click here](https://cheddar.com/videos/swiping-for-a-better-trip).
A stark disagreement over regulating AI in Republicans’ tax cut and spending bill is the latest tension among conservatives about whether to let states continue to put guardrails on emerging technologies or minimize such interference.
Mark Hamrick of Bankrate discusses the jobs market, AI's growing impact on employment, and how markets are reacting to today’s surprising payroll data.
Amanda Chu of POLITICO reveals how lawmakers are betting millions on pharma stocks even as Trump threatens tariffs and demands steep drug price cuts. Watch!
Hayley Berg, Hopper’s lead economist, previews soaring summer 2025 travel: record international flights, cheaper fares for Europe & Asia, plus booking hacks.
NerdWallet Senior Economist Liz Renter shares what she's tracking in economic data, with a focus on U.S. household debt and rising credit card balances. Watch!
At some 940-pages, the legislation is a sprawling collection of tax breaks, spending cuts and other Republican priorities, including new money for national defense and deportations.