Photo Illustration by Omar Marques/SOPA Images/LightRocket via Getty Images
Twitter is starting to test tweets that disappear after 24 hours, although initially only in Brazil.
The company says the ephemeral tweets, which it calls “fleets” because of their fleeting nature, are designed to allay the concerns of new users who might be turned off by the public and permanent nature of normal tweets.
Fleets can't be retweeted and they won't have “likes.” People can respond to them, but the replies show up as direct messages to the original tweeter, not as a public response, turning any back-and-forth into a private conversation instead of a public discussion.
Despite having high-profile users such as President Donald Trump, Twitter has lagged behind other tech powerhouses like Facebook and Google in terms of user growth and advertising revenue. Twitter is hoping that by offering disappearing tweets, people will be more likely to share casual, everyday thoughts — and to do so more often.
The new feature is reminiscent of Instagram and Facebook “Stories” and Snapchat's Snaps, which let users post short-lived photos and messages. Such features are increasingly popular with social media users looking for smaller groups and more private chats.
But Twitter often serves a different function than Instagram or Facebook, operating not only as a basis for conversation but as a platform for politicians and other public figures. Disappearing tweets could make it harder to hold such people accountable, monitor their posts and fact-check them.
Social media services often test new features in smaller markets before bringing them to the U.S. and elsewhere — if they do so at all.
Twitter said it may bring fleets to other countries depending on how the Brazil test goes. In its blog post on Wednesday, Twitter said it will be looking into how the new feature “changes the way you interact and if it allows you to share what you’re thinking more comfortably."
February 8 is Safer Internet Day, and Google has partnered with online education organization Khan Academy to release a courseload focused on internet safety. The partnership includes a $5 million donation towards content development from Google, with modules to be made available in various languages throughout 2022. Founder of Khan Academy, Sal Khan, joined Cheddar News to discuss the partnership. "We need to get to a world where everyone of all ages has a chance to learn and practice and feel good that they can navigate the internet in a safe way,” said Khan.
Big tech companies such as Amazon and Google are garnering criticism for failing at their proposed climate pledges, most of which rely on carbon offsets — a potential loophole where companies pay others to address their omissions. Gilles Dufrasne, policy officer at Carbon Market Watch, joined Cheddar News to explain the organization's negative evaluation. "The objective here is not to bash companies and say everybody is doing the wrong thing," he said. "The objective is to also provide lessons, and there are some companies that are doing the right thing."
U.S. markets opened lower as disappointing Meta earnings dragged down the tech-heavy Nasdaq. Today, investors will be watching for Amazon's Q4 earnings report set for release after the market close. Greg Swenson, Founding Partner, Brigg Macadam joined Cheddar's Opening Bell to discuss.
Markets opened mostly higher led by gains in the tech sector on strong Q4 earnings. It comes after a tumultuous January which saw stocks suffer one of their worst months since the early days of the pandemic. Jim Worden, Chief Investment Officer, Wealth Consulting Group joined Cheddar's Opening Bell to discuss early market activity.
CLMBR is hoping to become the next big thing in connected fitness. The brand offers a high intensity, low impact workout with on-demand, instructor-led classes. Avrum Elmakis, CLMBR's CEO and founder, joined Cheddar to discuss where the company is heading next.
Peloton is reportedly drawing interest from multiple suitors. According to the Wall Street Journal, Amazon is considering acquiring the exercise bike company as it looks to expand into the health and wellness technology industry. Hatem Dhiab, managing partner at Gerber Kawasaki, joined Cheddar to discuss Peloton's future and which company might be its best bet as a buyer.
Amazon shares jumped north of 13 percent in after-hours trading as the E-commerce giant posted a beat on earnings in its fourth quarter. Amazon saw particular success in its cloud computing business, as well as its stake in EV startup, Rivian after its massive IPO. Deren Baker, CEO, Edge by Ascential joined Cheddar's Opening Bell to discuss.
