*By Christian Smith*
Serial entrepreneur Miki Agrawal wants America to give up toilet paper in favor of a bracing splash of water. Her latest venture, Tushy, is attempting to put a bidet in every home.
Americans use almost 8 million tons of toilet paper a year, according to the Natural Resources Defense Council, and Agrawal said many people don't realize the environmental problems that causes. It's one of the reasons she founded Tushy.
"For the next generation, it's really a major problem that we keep doing something that not only is not great for our health and hygiene, but really, really affects our planet," Agrawal said Tuesday in an interview with Cheddar.
Tushy is Agrawal's second venture to address issues below the waist. She's best known as the co-founder of period panty company THINX. Agrawal stepped down as CEO and left the company after a former employee accused her of sexual harassment. Agrawal said that experience made her more aware of the role hiring plays in the success of a company and its culture.
"I think team dynamics are really, really important," Agrawal said. "I was really careful in the hiring process making sure that we have a diverse and sort of deep, talented team."
Tushy staged a "poop-up" shop in New York's Soho neighborhood this week to show people how to use a bidet the right way.
The company currently sells two models on [its website](https://hellotushy.com/pages/shop): The original $69 model and an upgraded "spa" version with a seat-warmer for $84. They come in white, black, blue, and pink.
For the full interview, [click here](https://cheddar.com/videos/tushy-wants-to-bring-bidets-into-the-mainstream).
One of the most self-made and success stories in the country, Emma Grede, has worked along with the Kardashian Jenner family on many of their best-known brands. Grede, CEO and co-founder of Good American, gave back to the next generation of business leaders as a featured speaker at the Chase for Business Make Your Move summit last week. She spoke with Cheddar News about her career, her company's fashion brand, working with the famous Kardashian-Jennifer family and balancing her own family life.
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Big Business This Week is a guided tour through the biggest market stories of the week, from winning stocks to brutal dips to the facts and forecasts generating buzz on Wall Street. This week we highlight Paramount, Maersk, Starbucks, Uber, Lyft and Beyond Meat.
