*By Bridgette Webb* Turtle Beach is on a roll. The headset producer unveiled a new line of gaming gear called Atlas that's specifically designed for PC gamers. "We are doing the same thing in the PC segment that we are doing in the console headset gaming segment for many years," said Turtle Beach CEO Juergen Stark in an interview Thursday on Cheddar. "We've put a lot of effort in making sure the build quality, the audio quality and the mic quality is the best you can get." The new headset was introduced after the company reported second-quarter results that blew away analysts' expectations. Net revenue, net income, and earnings were higher than any second quarter since the company's 2014 IPO. Turtle Beach reported $60.8 million in revenue for the quarter ー up from $19.1 million the year before. Stark attributed Turtle Beach's success to cost cutting on one side of its balance sheet and the booming demand for headsets generated by the popularity of battle royale games Fortnite and PUBG. As promising a year as it's been so far, Stark said international tariffs could hurt sales of the imported Turtle Beach headsets. "It will effect retail pricing for us, and for everyone in the category if what people are threatening goes through," he said. "I'm hopeful that it doesn't happen, I don't see how increasing the prices for consumers for everything you buy that's electronic is going to help anybody." When asked how tariffs would affect the price of gaming headsets, Stark offered a matter-of-fact outlook. "If there is a 10 percent tariff and you are building a product in China, the retail price point is going to go up 10 percent. If it's a 25 percent tariff that's being threatened, the retailer is it going to go up 25 percent." For more on this story, [click here](https://cheddar.com/videos/turtle-beach-expands-further-into-pc-gaming).

Share:
More In Technology
IAC CEO Joey Levin: Vimeo the 'Switzerland' of Video Creation
In recent years, Vimeo has been pushing to transform itself into an end-to-end platform for video creators, adding post-production tools, storage capabilities, and live streaming features. Creators can publish their content on any other platform through Vimeo, including on competitors like YouTube. "That provides a real advantage for us in that we can be Switzerland in that publishing landscape," CEO Joey Levin tells Cheddar's Alex Heath at the Sun Valley conference.
IAC CEO Joey Levin: We Bought Hinge to Disrupt Ourselves
IAC, which owns Match, Tinder, and OkCupid, recently added Hinge to its portfolio because "we like competing with ourselves," says CEO Joey Levin. "Tinder was created inside of Match to disrupt Match." Levin spoke with Cheddar's Alex Heath at the Allen & Co. Conference in Sun Valley, Idaho.
AT&T Taps Into Mixed-Reality With Magic Leap
The wireless company will hold a stake in Magic Leap, which released a demo of its mixed-reality headset Wednesday afternoon. “For AT&T, it makes a lot of sense to invest in this area,” says Ed Baig, personal tech columnist at USA TODAY. “It’ll be curious to see if AT&T subsidizes the price of this headset” like it does with smartphones.
Former Netflix Exec: Personalization Crucial to Company's Success
Even when Netflix was a DVD rental company, it tried to customize choices for its customers, says Gibson Biddle, former VP product at the streaming giant. That strategy still drives many of the company's decisions today, including the kind of content it spends money on.
Digital Payment Service Zelle Looks to Close Loopholes
According to a New York Times report, Zelle -- institutional banks' answer to Venmo -- has been extremely vulnerable to hacks and fraud. The company that created the app, Early Warning Services, is now working on making Zelle harder to exploit, says Ravi Loganathan, the company's head of business intelligence.
Inside Sun Valley's 'Summer Camp For Billionaires'
Cheddar’s Alex Heath caught up with industry heavyweights at the 2018 Allen & Co. conference in Sun Valley, Idaho — an event commonly referred to "summer camp for billionaires." The hot merger landscape in the media industry was front-and-center, with Comcast and Disney fighting over the future of Rupert Murdoch's 21st Century Fox empire.
How Uber Won the Bike Battle for Lime
The partnership benefits both companies as the scooter wars begin to heat up. Lime likely chose Uber over other ride-hailing companies because "Uber's got a much deeper geographic penetration, particularly internationally," says Dan Primack, business editor at Axios.
Toyota Launches Car-Sharing Service in Hawaii
The company, in partnership with Servco Pacific, launched the app Hui on Tuesday in Honolulu, Hawaii, with plans to open in other locations internationally. Hui enables users to choose from a fleet of Toyota and Lexus cars to rent out by the hour or for the day.
Load More