*By Bridgette Webb*
Turtle Beach is on a roll.
The headset producer unveiled a new line of gaming gear called Atlas that's specifically designed for PC gamers.
"We are doing the same thing in the PC segment that we are doing in the console headset gaming segment for many years," said Turtle Beach CEO Juergen Stark in an interview Thursday on Cheddar. "We've put a lot of effort in making sure the build quality, the audio quality and the mic quality is the best you can get."
The new headset was introduced after the company reported second-quarter results that blew away analysts' expectations. Net revenue, net income, and earnings were higher than any second quarter since the company's 2014 IPO. Turtle Beach reported $60.8 million in revenue for the quarter ー up from $19.1 million the year before.
Stark attributed Turtle Beach's success to cost cutting on one side of its balance sheet and the booming demand for headsets generated by the popularity of battle royale games Fortnite and PUBG.
As promising a year as it's been so far, Stark said international tariffs could hurt sales of the imported Turtle Beach headsets.
"It will effect retail pricing for us, and for everyone in the category if what people are threatening goes through," he said. "I'm hopeful that it doesn't happen, I don't see how increasing the prices for consumers for everything you buy that's electronic is going to help anybody."
When asked how tariffs would affect the price of gaming headsets, Stark offered a matter-of-fact outlook.
"If there is a 10 percent tariff and you are building a product in China, the retail price point is going to go up 10 percent. If it's a 25 percent tariff that's being threatened, the retailer is it going to go up 25 percent."
For more on this story, [click here](https://cheddar.com/videos/turtle-beach-expands-further-into-pc-gaming).
The exercise media and equipment company reported that it had made $915 million in revenues in the past fiscal year, but saw net losses of about $196 million, in its filing to go public.
These are the headlines you Need 2 Know for Wednesday, Aug. 28, 2019.
Elon Musk says SpaceX will again attempt to launch its Starhopper prototype rocket around 5 p.m. ET today, 24 hours after engineers were forced to scrub the launch with one second remaining on the countdown clock.
On the back of a groundbreaking partnership with data heavyweights Deloitte and Nielsen, cannabis industry intelligence company Headset on Monday announced the launch of its real time analytics tool in the province of Alberta, marking its official debut in the Canadian market. Stakeholders anticipate the data Headset Insights generates ー first in Alberta, and eventually across all of Canada ー will serve as a road map for companies outside of cannabis looking to penetrate the industry, and for Canadian cannabis companies as the market grows more diverse and competitive.
Security startup Openpath announces office tech that will allow workers to report intruders, active shooters, or other threats directly from their mobile devices and send an emergency alert directly to an office's physical security infrastructure.
Gravy Analytics, a location-based marketing technology company, analyzed the smartphone data of people who attended the 111 solo Democratic presidential candidate events held in June and July.
Shares of Lyft ($LYFT) popped more than 3 percent Monday morning after an analyst upgraded the company, citing higher prices as a path to profitability for the ride-hail company.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
These are the headlines you Need 2 Know for Friday, Aug. 23, 2019.
After hearing complaints that there wasn't enough quality inventory from her own homebuying clients, Sandra Heddon started a pre-designed, sustainable home company to fill the gap. Heddon, who is the co-founder and owner of Modern Catskills, joins Cheddar to discuss how she launched her business.
