Matt Lieber, Co-Founder and President of Gimlet Media, joins Cheddar to talk about the evolution of audio, and why podcasts are taking over your ears.
Gimlet Media is a digital media company and podcast network, focused on producing narrative podcasts. Some of the most popular shows you may have heard of are: Crimetown, Reply All, and Homecoming. Lieber talks about how the experience is different from listening to a story and reading or watching one unfold. You become more attached to the voice, he says, and feel a part of the creation.
Lieber talks about finding the right story and how Gimlet builds connections with its listeners. Plus, starting Gimlet was a risk. Lieber talks about why he had such passion for storytelling, and why he was willing to take a chance in the podcast market.
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A 6-year-old boy who left on a flight for the Christmas holiday to visit his grandmother in southwest Florida instead was put on the wrong plane and ended up 160 miles away in Orlando, Florida.
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