Cheddar's Brad Smith sits down with Tough Mudder HQ senior vice president Cathrin Bowtell to discuss the brand's expansion. The company is opening Tough Mudder Bootcamp studios in Massachusetts, Nevada, and Texas.
Bowtell says the brand is focused on Tier 2 and Tier 3 markets. She explains this isn't a play for big cities like New York or Los Angeles since 69% of people who run Tough Mudder races live outside the top 10 U.S. urban areas.
Bowtell says Tough Mudder has tons of loyal customers which makes franchising easy. She wants Tough Mudder Bootcamp locations to be more accessible and relatable than some of the boutique studios that are popular right now.
Jeremy Fox-Geen, the Chief Financial Officer at Circle, joins Cheddar for a one-on-one interview as the company's stock surges on its first day of trading.
A unanimous Supreme Court has made it easier to bring lawsuits over so-called reverse discrimination, siding with an Ohio woman who claims she didn’t get a job and was demoted because she's straight.
Mike Miedler, CEO of Century21 Real Estate, on why home prices are expected to drop. And what else you need to know about the real estate market right now!
SukuPay CEO, Yonathan Lapchik, discusses the app's historic milestone, becoming the first crypto infrastructure in a leading bank app in Latin America.
