*By Madison Alworth*
People around the world will spend more time online than watching television next year as global internet usage climbs in countries where smartphones have become more readily available than TV, according to new data from Zenith [cited by Recode](https://www.recode.net/2018/6/8/17441288/internet-time-spent-tv-zenith-data-media).
Advertisers' dollars are set to follow: Globally, they're expected to spend $60 billion more on Internet ads in 2019 than TV advertising.
However in the United States, the largest media consumption market in the world, television is still king.
"Americans still spend far more time watching television than on the internet," said Sara Fischer, a media reporter for Axios. Though many Americans seem to spend more time on their phones, Fischer said, is not necessarily engaged time.
"If you were to take a look at it from a minute-by-minute basis, more often than not, people spend more media consumption time on television than they do with some of their mobile properties," Fischer said in an interview with Cheddar. "Even though they might check them up to 100 times a day, it's not like they're sitting there, spending a ton of time."
For full interview, [click here](https://cheddar.com/videos/internet-consumption-outpacing-television).
As companies look toward the metaverse concept to further move their companies online, Shep Ogden, CEO and co-founder of Offbeat Media, spoke with Cheddar about questions investors should be posing to businesses like how customized the metaverse experience will be. "One of the best things that people can do, or companies can do, to be competitive is really find those influencers within the community that are very deep in the space," Ogden added.
Ann Berry, Chief Investment Officer at Wheelhouse, joined Wake Up With Cheddar to break down why Netflix stock saw such a steep decline in after hours trading on Thursday.
Bill Lawton, Principal Research Engineer AT Georgia Tech Research Institute, joined Cheddar News to break down the latest with the controversial rollout of 5G, as the FAA continues to investigate possible flight disruptions.
Dan Ives, managing director and senior equity research analyst at Wedbush, sat down with Cheddar News' Baker Machado to break down the implications of this deal for both Microsoft and Activision, as well as competitors like Sony.
David Trainer, CEO of New Constructs, joined Cheddar News' Michelle Castillo to discuss what the future may hold for Netflix, as increased competition and slowing subscriber growth cause the stock to tumble.
