TikTok is introducing a new feature called "Series" that allows users to create longer-form video content behind a paywall.
One Series can include up to 80 videos that are 20 minutes or less, and creators get to decide how much access to this content will cost their fans.
"Creators can select how much their Series should cost that best reflects the value of their exclusive content, which can be purchased for access via direct in-video links or through a creator’s profile," the company wrote in a blog post.
The company said the offering fits into a number of "monetization solutions" to make creators "feel valued and rewarded" as they produce content for the controversial platform.
"As we're in the early stages of Series, we'll continue to listen closely to our community for feedback," it wrote.
The announcement comes as Sen. Mark Warner, D-Va. champions a bill that could give the Commerce Secretary power to fully ban the Chinese-owned TikTok from the U.S.
Xavier Martinez, News Associate at The Wall Street Journal, breaks down Moderna’s mRNA ambitions, its pipeline beyond COVID-19 and the challenges ahead.
Dena Jalbert, CEO of Align Advisory Services, breaks down the M&A outlook for 2026 as AI costs, debt, valuations and economic uncertainty reshape deal-making.
LSEG Consumer Research Director Jharonne Martis breaks down retail earnings, the K-shaped consumer and what inflation and rising costs mean for spending.
Serve Robotics CEO Ali Kashani discusses expanding beyond Uber, adding new delivery partners and scaling autonomous robots as delivery moves into the mainstream
Citrotech CEO Wes Bolsen discusses how innovative building materials could prevent fires, slow their spread and reshape the future of fire-safe construction.
