On this episode of "This Changes Things," we talk to David Chandler, the man behind the Chandler Bat, about taking on the big hitters in the industry. He shares how he pivoted from making high-end furniture to making baseball bats for some of the world's top players.
Jason Nazar, CEO of Comparably, and Jared Lindzon, Writer at Fast Company, take a look at the best companies to work for. Google tops Comparably's list of large companies, but Lindzon says that other industries are gearing up to unseat the big tech companies. Nazar and Lindzon also discuss the things that put companies like Google at the top of the list, and what other companies can do to get themselves on the list in the future.
Plus, a look at the marketing trends for companies to focus on in 2018. Customer experience is at the forefront of business. If companies want to build brand recognition and customer loyalty, they have to look beyond the product and tap into customers' emotions.
Orangetheory Brand President Lauren Cody on the fitness industry's shift from chasing aesthetics to prioritizing longevity and measurable health and wellness.
Peachtree Group CEO Greg Friedman breaks down the Fed's rate decision and the Senate's housing affordability bill and what it means for commercial real estate.
Nodi is giving kids a safe way to stay connected before they're ready for a smartphone. CEO Pascal Leonard Blum breaks down how the device works for families.
From coast to coast, gas prices are telling different stories. AAA's Aixa Diaz explains what's behind the numbers and what it means for American drivers.
