Last week, we posted a video on our social channels, a thing we do dozens of times a day. We had no idea that this particular video, about moving fish from one body of water to another, a Whoosh Innovations product, would take hold of the internet.
Behold: the fish cannon (aka salmon cannon, aka fish tube)!
In a world that can feel like it’s being torn apart, the fish tube seems to be a thing we can all get behind.
(*Disclaimer: We do not recommend humans ride in the fish tube.)
As our video made the rounds on social media and beyond, some brands got in on the fun:
Le Poisson Rouge co-founder David Handler talks creating an eclectic space where Lady Gaga, metal bands and string quartets all share the same legendary stage
Celebrity dentist Dr. Michael Apa explains the rising demand in cosmetic veneers and building the perfect smile for clients like Jennifer Lopez and Kylie Jenner
Variety's Clayton Davis discusses why more than just the 1% are struggling after the LA fires. Plus, how awards shows will pivot to help victims. Watch!
Vulture contributor Fran Hoepfner talks the Wicked film's marketing campaign, why 'culture jacking' works so well and how it all paid off for the hit musical.
