Sarah Kauss, CEO of S'well, says that while the company has so far grown without spending on marketing, it's now looking to shell out for digital and traditional marketing. For the full interview [click here](https://cheddar.com/videos/doing-well-with-swell).
Share:
More In Business
Google Reveals Chatbot in Response to Microsoft-Backed OpenAI
Chatbots are all the rage since Microsoft-backed OpenAI launched ChatGPT late last year. Now other tech giants are rolling out their own contributions to the artificial intelligence space, with Google owner Alphabet on Tuesday announcing the launch of a chatbot service called Bard.
Cheddar Morning News Briefings of February 7th
Cheddar Morning News Briefings
Today Explained: How Rising Costs Are Depleting Trillions in Saved Funds From Pandemic Savings
As fears of recession loom, the consumer price index up 6.5 percent and inflation at historic highs, funds that Americans saved during the COVID-19 pandemic are nearing depletion.
Alcohol Industry Dominates 2023 Super Bowl Advertising After Previous Crypto Takeover
This year, the Crypto Bowl is out as beer and booze take over the ad breaks during Super Bowl LVII.
The Day Ahead: Big Earnings from Chipotle, Hertz, & More
Another busy day on tap for earnings is set for Tuesday as companies like Chipotle, Hertz and Royal Caribbean will report results.
Shake Shack Announces New Menu Items Featuring White Truffle
Shake Shack unveiled its White Truffle burger and fries to its menu.
Google Hints At ChatGPT Competitor
Google announced "Bard," its own chatbot, to compete with the increasingly-popular ChatGPT.
AMC Announces Ticket Price Hike
AMC announced a new ticket pricing tier based on where customers sit.
Pinterest Tanks After Revenue Miss, Weak Outlook
Pinterest saw shares plunge in after-hours trading after revenue fell shy of Wall Street estimates and gave a weak outlook for the current quarter.
