Ian Wishingrad, founder and creative director of BigEyedWish discusses the change in consumer eating habits around snacks and how it is giving life to major food company acquisitions like Campbell's purchase of Snyder's-Lance and Hershey's purchase of Amplfiy.
Wishingrad discusses the need for brands to understand marketing, referencing the popular RXBar and its focus on transparency, placing every ingredient on the front of the package. He talks protein being the number one importance for snacks trending today and the current "sugar wars" we're in now where more products are focusing on the "no sugar added" nature of the item.
Wall Street drifted higher ahead of reports that will show how much a slowing economy is hurting what’s prevented a recession so far: solid spending by U.S. households.
John Honchariw, CEO and founder of Companion, joined Cheddar News to discuss the first innovative device solely designed to entertain, engage and have fun with your dog all day long. "What we aspire to as a company is to be a supplement to the relationship you have with your dog," he said.
Gusto, which provides cloud-based payroll benefits and HR management software, released its new graduates report with insights into the top industries and regions for this key demographic. Luke Pardue, economist at Gusto, joined Cheddar News to discuss the report's findings and dissect job prospects.
Sam Burns, chief strategist at Mill Street Research, joined Cheddar News to discuss a volatile trading week on Wall Street as the debt ceiling debate continues ahead of the June 1 deadline.
