Peter Feigin, President of the Milwaukee Bucks, joins Cheddar to discuss the new arena fans and players have to look forward to in 2018. The new building will cost around $524 million and most of that cost is going towards customizing the fan's experience.
Feigin talks about how the new arena will feature state-of-the-art retail stores, the ability to order food at your seat, and wifi bandwidth for second or third screen viewing. He talks about the importance of experiential entertainment within the NBA and credits it to giving the league steady viewership numbers -
something the NFL hasn't been able to do.
Plus, the Milwaukee Bucks have entered the gaming space. The organization is launching a league for the NBA 2k video game. Feigin talks about how important the game is to expand its fan base internationally.
Kansas City's Patrick Mahomes and Miami's Tyreek Hill are among the NFL players who have shown interest in playing for an American flag football team since the sport was added to the 2028 Summer Games in Los Angeles.
The Detroit Pistons became the league’s first team to lose 27 straight games in a season, falling 118-112 to the Brooklyn Nets on Tuesday night.
Netflix released a trailer for 'Captains of the World," the documentary that follows the drama-filled 2022 FIFA World Cup in Qatar.
Simone Biles was named the Associated Press Female Athlete of the Year.
Famed Harlem Globetrotter Too Tall Winston dunked into Yale New Haven Children's Hospital to brighten the day for a special group of children.
Prized free-agent pitcher Yoshinobu Yamamoto and the Los Angeles Dodgers have agreed to a $325 million, 12-year contract, according to multiple reports. Yamamoto is set to join Japanese countryman Shohei Ohtani.
Two-time Olympic ice skating medalist Nancy Kerrigan is back on her skates this holiday season in the Holiday Spectacular on Ice at the Gateway Playhouse in Bellport, N.Y.
A strong back is critical for body health. To start, try the Bird Dog!
Kickboxing may seem like a tough sport, but one woman is proof that it can change your life.
General manager Mike Dunleavy Jr. says the team is satisfied with the NBA’s latest punishment for Green, the four-time NBA champion who was indefinitely banned Wednesday after hitting Phoenix center Jusuf Nurkic in the face.
