In its year-and-a-half on the market, Pokémon GO is changing the way gamers interact with technology. The game's global marketing lead Archit Bhargava joins us to discuss the app's unprecedented success in bringing augmented reality to the mainstream. Bhargava says the app is more than a game, citing how it is inspiring people to get out of the house more and explore their communities.
He gives an update on the game's new launch of over fifty new Pokémon in the virtual environment. Bhargava also tells us how Pokémon GO is incorporating real-world elements into its latest version. He tells how weather conditions will determine what sorts of Pokémon will appear on screen.
Finally, we take a look back at the game's partnership with Sprint hitting its one-year anniversary. A new promotion offers users $100 in free PokéCoins for anyone who signs up for the carrier's Unlimited plans. The partnership also turned Sprint's stores into virtual gyms in the landscape of the game.
Back in 1957, the late Queen Elizabeth II gifted a pair of swans to Lake Morton in Lakeland, Florida. Now there are around 50 swans from the original royal pair and each year they are rounded up and given an annual medical check-up to make sure they're all healthy.
Design and lifestyle company Apartment Therapy has brought back its annual Small/Cool NYC exhibit to showcase some of the biggest interior design trends. Maxwell Ryan, founder of Apartment Therapy, joined Cheddar News to show some of the designs the company has come up with as well as some unique choices for living spaces of any size.
It's the last day to vote for the annual CEW Beauty Awards. Ju Rhyu, co-founder and CEO of Hero Cosmetics, a finalist in the Launch of the Year category, joined Cheddar News to discuss the company's Mighty Surface Patch which has become a sensation.
California restaurants that offer boozy brunches have introduced an extra charge diners to indulge to the point of getting ill will be charged a $50 fee to cover the cleanup.
Jada Pinkett Smith and husband Will Smith have lived “completely separate lives” since 2016, she revealed in an interview with Hoda Kotb. The prominent Hollywood couple married in 1997 and have addressed separations and marital troubles, but never this specifically.
