In its year-and-a-half on the market, Pokémon GO is changing the way gamers interact with technology. The game's global marketing lead Archit Bhargava joins us to discuss the app's unprecedented success in bringing augmented reality to the mainstream. Bhargava says the app is more than a game, citing how it is inspiring people to get out of the house more and explore their communities.
He gives an update on the game's new launch of over fifty new Pokémon in the virtual environment. Bhargava also tells us how Pokémon GO is incorporating real-world elements into its latest version. He tells how weather conditions will determine what sorts of Pokémon will appear on screen.
Finally, we take a look back at the game's partnership with Sprint hitting its one-year anniversary. A new promotion offers users $100 in free PokéCoins for anyone who signs up for the carrier's Unlimited plans. The partnership also turned Sprint's stores into virtual gyms in the landscape of the game.
Spotify’s CEO says that while he condemned podcaster Joe Rogan’s use of racial slurs, he doesn't believe that cutting ties with the popular personality is the answer.
As we celebrate Black History Month, Cheddar is highlighting prominent Black Americans who are carving their own historic paths and trailblazing in their industries. Today we feature the late Virgil Abloh, pioneering designer.
Personal data platform Caden raised $3.1 million in pre-seed funding. Caden says its service allows users to have complete control over their data and earn a profit from it by sharing certain data with trusted brands, while never relinquishing ownership. The company also says its goal is to transform the internet and the use of personal data and make a better system for both consumers and brands. Caden founder and CEO John Roa joins Cheddar News' Closing Bell to discuss.
The Winter Olympics are heating up, banning disruptive passengers, and selling a house as an NFT. Here is all the news you Need2Know for Monday, February 7, 2022.
Consolidation has been transforming the industry for at least the past two years, but much of the activity was happening in the background. That all changed in the past month.
As we celebrate Black History Month, Cheddar is highlighting prominent Black Americans who are carving their own historic paths and trailblazing in their industries. Today we profile Newark, NJ, Mayor Ras Baraka.
Health care workers might finally get some relief thanks to slowdowns at the consulate, the 2022 Winter Olympics are officially underway, and you're about to pay more for Amazon Prime. Here is all the news you Need2Know for Friday, February 4, 2022.