In its year-and-a-half on the market, Pokémon GO is changing the way gamers interact with technology. The game's global marketing lead Archit Bhargava joins us to discuss the app's unprecedented success in bringing augmented reality to the mainstream. Bhargava says the app is more than a game, citing how it is inspiring people to get out of the house more and explore their communities.
He gives an update on the game's new launch of over fifty new Pokémon in the virtual environment. Bhargava also tells us how Pokémon GO is incorporating real-world elements into its latest version. He tells how weather conditions will determine what sorts of Pokémon will appear on screen.
Finally, we take a look back at the game's partnership with Sprint hitting its one-year anniversary. A new promotion offers users $100 in free PokéCoins for anyone who signs up for the carrier's Unlimited plans. The partnership also turned Sprint's stores into virtual gyms in the landscape of the game.
Sports betting has boomed over the past year; but at the same time, sports betting stocks have not been so hot. Now, some sports betting brands are starting to rethink how to spend their money, especially when it comes to ads. It will come after online sports betting brands spent more than $320 million on advertising in 2021, up 38% from 2020, per MediaRadar. Brendan Coffey, sports finance reporter for Sportico, joins Cheddar News' Closing Bell to discuss.
Rowing-machine maker, Hydrow, raised $55 million in Series D funding round, led by Constitution Capital. Hyrdow offers a connected rowing machine that costs $2,495. The company's funding round comes as the at-home fitness industry is facing some challenges, due to many consumers returning to gyms after working out at home during the pandemic. Bruce Smith, founder & CEO of Hydrow, joined Cheddar News' Closing Bell to discuss.
Aviation expert Sally Gethin joined Cheddar News' Closing Bell to discuss the latest on the crash of a Boeing 737-800 NG in China, as investigators look for a reason for the sudden nosedive, and search for any sign of the 132 passengers onboard.
People can't get enough of 'The Dropout' and 'Inventing Anna.' Zoe Clews, founder of Zoe Clews & Associates, joins Cheddar News to discuss why people are obsessed with scammer narratives.
The popular video game franchise "Halo" is set to debut as a streaming TV series on Paramount+, and cast members Olive Gray and Yerin Ha joined Cheddar to talk about bringing the Xbox shooter to life in a new medium. "I think it's really just a story about humanity and hope," said Ha. "And I hope that people can really go along that journey and feel it, feel the love that we put into it."
Comedian Hannah Berner joins Cheddar News to discuss her career in stand-up and on social media, her wedding plans, and answers our 'berning' questions. "I think it's important to not have too clear a plan of what you want to do in life," she said. "You don't know what app is going to be popular in two years. So I just go by — I don't wanna be woo woo, but the energy, what makes me happy, what brings me joy."
As the Russian invasion of Ukraine continues, Ukrainian President Volodymyr Zelenskyy has assumed the role of an unlikely hero. Donning his iconic green t-shirt, the Ukrainian Leader has been praised for his relatable look and unique war-time approach as support pours in for his country under attack. Melinda Haring, deputy director, Eurasia Center, Atlantic Council joined Cheddar's Opening Bell to discuss Zelenskyy's rise from comedian to a leader on the world stage.
Turkish media reports say a second superyacht belonging to Chelsea soccer club owner and sanctioned Russian oligarch Roman Abramovich has docked in a resort in southwestern Turkey.
Catching you up on what you Need to Know on Mar 23, 2022, as NATO meets in Brussels to discuss Ukraine, mortgage rates rise, Justin Trudeau is set to lead Canada until 2025, tornadoes sweep through Louisiana, California may do away with SATs, and a Starbucks in Seattle unionizes.
