In its year-and-a-half on the market, Pokémon GO is changing the way gamers interact with technology. The game's global marketing lead Archit Bhargava joins us to discuss the app's unprecedented success in bringing augmented reality to the mainstream. Bhargava says the app is more than a game, citing how it is inspiring people to get out of the house more and explore their communities.
He gives an update on the game's new launch of over fifty new Pokémon in the virtual environment. Bhargava also tells us how Pokémon GO is incorporating real-world elements into its latest version. He tells how weather conditions will determine what sorts of Pokémon will appear on screen.
Finally, we take a look back at the game's partnership with Sprint hitting its one-year anniversary. A new promotion offers users $100 in free PokéCoins for anyone who signs up for the carrier's Unlimited plans. The partnership also turned Sprint's stores into virtual gyms in the landscape of the game.
Another unidentified object was shot down over the weekend, contractors arrested in Turkey after buildings crumbled in earthquake, and arrests in Baton Rouge shooting that injured 12. Here is everything you Need2Know for Monday, February 13, 2023.
The third installment in the “Magic Mike” series danced its way to the top of the box office charts this weekend with a James Cameron double header, “Avatar: The Way of Water” and “Titanic” (yes that “Titanic”), looming close behind.
In an age when exclusivity can pique interest and even raise value, New York Fashion Week and fintech firm Afterpay are looking to do a 180-degree turn on the runway and open up access to all.
