In its year-and-a-half on the market, Pokémon GO is changing the way gamers interact with technology. The game's global marketing lead Archit Bhargava joins us to discuss the app's unprecedented success in bringing augmented reality to the mainstream. Bhargava says the app is more than a game, citing how it is inspiring people to get out of the house more and explore their communities.
He gives an update on the game's new launch of over fifty new Pokémon in the virtual environment. Bhargava also tells us how Pokémon GO is incorporating real-world elements into its latest version. He tells how weather conditions will determine what sorts of Pokémon will appear on screen.
Finally, we take a look back at the game's partnership with Sprint hitting its one-year anniversary. A new promotion offers users $100 in free PokéCoins for anyone who signs up for the carrier's Unlimited plans. The partnership also turned Sprint's stores into virtual gyms in the landscape of the game.
King Charles III will be taking a shorter ride to Westminster Abbey, trimming the procession route his mother took in 1953 as he aims for a more modest coronation that will include some modern touches.
Chef Danielle Sepsy, a finalist on the cooking competition show The Big Brunch and owner of The Hungry Gnome bakery in New York City, explains how her delivery customers are able to enjoy fresh-tasting cookies at home and how her big TV spot translated into more hiring.
Egg prices have skyrockets since last Easter, with prices more than doubling between February 2022 and February 2023. Now families are trying to balance their budgets with the Easter tradition of dyeing eggs.
Chef Danielle Sepsy, a finalist on the cooking competition show The Big Brunch and owner of The Hungry Gnome bakery in New York City, demonstrated how to manke her famous, ooey-gooey Bunny Track cookies.
