In its year-and-a-half on the market, Pokémon GO is changing the way gamers interact with technology. The game's global marketing lead Archit Bhargava joins us to discuss the app's unprecedented success in bringing augmented reality to the mainstream. Bhargava says the app is more than a game, citing how it is inspiring people to get out of the house more and explore their communities.
He gives an update on the game's new launch of over fifty new Pokémon in the virtual environment. Bhargava also tells us how Pokémon GO is incorporating real-world elements into its latest version. He tells how weather conditions will determine what sorts of Pokémon will appear on screen.
Finally, we take a look back at the game's partnership with Sprint hitting its one-year anniversary. A new promotion offers users $100 in free PokéCoins for anyone who signs up for the carrier's Unlimited plans. The partnership also turned Sprint's stores into virtual gyms in the landscape of the game.
Actor Alicia Silverstone joined Cheddar News to speak with senior reporter Michelle Castillo about the 2023 SXSW premiere of Mustache, which also stars Atharv Verma.
Legendary skateboarder Tony Hawk joined Cheddar News to discuss his recovery from a leg injury ahead of the upcoming X Games in Japan. He also weighed in on a viral meme with Wesley Snipes.
For the first time on the unofficial cannabis holiday 420, cannabis enthusiasts in New York State can purchase their products legally. One of the first licensed adult-use dispensaries across the state was buzzing with business early in the day.
On A Positive Note looks at a middle school ukelele club that is fundraising for the National Bone Marrow Donor Registry while a New Jersey college adds a mini-labradoodle to its faculty and a community in the Bronx comes together through fashion.
