In its year-and-a-half on the market, Pokémon GO is changing the way gamers interact with technology. The game's global marketing lead Archit Bhargava joins us to discuss the app's unprecedented success in bringing augmented reality to the mainstream. Bhargava says the app is more than a game, citing how it is inspiring people to get out of the house more and explore their communities.
He gives an update on the game's new launch of over fifty new Pokémon in the virtual environment. Bhargava also tells us how Pokémon GO is incorporating real-world elements into its latest version. He tells how weather conditions will determine what sorts of Pokémon will appear on screen.
Finally, we take a look back at the game's partnership with Sprint hitting its one-year anniversary. A new promotion offers users $100 in free PokéCoins for anyone who signs up for the carrier's Unlimited plans. The partnership also turned Sprint's stores into virtual gyms in the landscape of the game.
After testing out some Icelandic cuisine, Cheddar's own Shannon LaNier gets a sneak preview of Taste of Iceland -- a cultural festival running between May 10-13 across New York City.
Cheddar's own Shannon LaNier gets a taste of Icelandic cuisine at Blue Lagoon Iceland in New York City.
Cheddar News reporter Ashley Mastronardi tracks the rise of the "mom-fluencer" or working mothers who have left their jobs to become full-time content creators. While not a new phenomenon, experts say the trend has gained momentum since the start of the pandemic.
Tens of thousands of fans descended upon the Swedish capital of Stockholm to celebrate the opening show of Beyoncé’s new world tour on Wednesday.
Peru’s government will allow the extradition to the United States of the prime suspect in the unsolved 2005 disappearance of American student Natalee Holloway on the Dutch Caribbean Island of Aruba, bringing her family hope there will be justice in the case.
With summer coming up, Cheddar News breaks down some artists that you can check out as music festivals approach for the coming season.
The top entertainment headlines for May 10, 2023.
Be Well: Shopping for the Perfect Pair of Sunglasses
MTV, a division of Paramount, is planning to shut down its news division and lay off 25 percent of its workforce. The company cited "broader economic headwinds" as the reason for the shuttering. The decision comes as Paramount makes cuts to better compete with rival entertainment giants.
Cheddar's own Shannon LaNier reports from the world premiere of Disney's live action remake of The Little Mermaid, starring Hallie Bailey as Ariel.
