The car racing organization's biggest focus now is trying to reach millennials by adjusting how the sport can be consumed, says Joe Gibbs, owner of a NASCAR racing team and a former NFL coach.
For full interview, [click here](https://cheddar.com/videos/joe-gibbs-helps-stanley-black-and-decker-celebrate-175-years).
The esports organization is teaming up with Bumble, the women-first social and dating app, to bring together the team for competitive play in the shooter Fortnite.
These are the headlines you Need 2 Know for Wednesday, July 31, 2019.
These are the headlines you Need 2 Know for Monday, July 29, 2019.
These are the headlines you Need 2 Know for Friday, July 26, 2019.
These are the headlines you Need 2 Know for Thursday, July 25, 2019.
These are the headlines you Need 2 Know for Wednesday, July 24, 2019.
These are the headlines you Need 2 Know for Tuesday, July 23, 2019.
These are the headlines you Need 2 Know for Monday, July 22, 2019.
These are the headlines you Need 2 Know for Friday, July 19, 2019.
eMarketer reports U.S. esports ad revenues are expected to pass $200 million by 2020. Jimmy Mondal, host of Cheddar Esports, breaks down why it's so important for teams to bring on partners and why a website is crucial to building a fan base.
