The Future of Marketing: How to Break Up Google and Facebook's Duopoly
Google and Facebook control most of the market share when it comes to digital advertising. According to eMarketer, Google and Facebook are expected to take home half of all revenue worldwide for internet advertising this year.
John Hall, co-founder and CEO of Influence and Co., joins Cheddar to give his take on the industry. Hall feels that while Google and Facebook do have a corner on the industry, there is an opportunity for other platforms to break through. Advertisers are desperate to see success and reach on other platforms, so it is just a matter of one of them gaining momentum.
Hall also addressed Facebook's new initiative to fully monetize and advertise on Messenger. While he feels there is exciting advertising opportunity there, Hall does fear an even stronger hold on the advertising industry.
The health and wellness industry is booming, expected to hit $14 trillion by 2032. Equinox teamed up with Function Health to revolutionize health optimization.
Featherie, a line of sustainable and functional golf wear for girls, fills a void in the market, catering to the increasing number of female junior golfers.
The CEO of LiveOne, Rob Ellin, discusses the DOJ's lawsuit against Live Nation and Ticketmaster, how will if affect you and the future of live events. Watch!
Nvidia did a record $26 billion in sales in the latest quarter. And get ready for the stock to keep climbing, because the A.I. boom is just getting started.
In honor of National Cancer Research Month, Perspective Therapeutics discusses its latest treatment — currently in clinical trials — that targets cancer cells d
