*By Amanda Weston* Risk management firm Firestorm wants to spot warning signs of tragedies before it's too late, and it's looking to social media for clues. "Typically, people who perpetrate bad acts broadcast their intent ahead of time," Suzanne Loughlin, a co-founder of Firestorm, said Friday in an interview on Cheddar. "If we're looking and listening, we can pick up clues that might help us intervene long before the individual causes harm." As part of its [formula](https://www.firestorm.com/home/firestorm-verticals/security-solutions/formula/) to prevent school violence, Firestorm helps institutions and businesses identify threats and vulnerabilities and then designs a strategy. One way is through algorithms and tools that scan public social media posts for warning signs and keywords like the word "gun" or "glock." The firm gave some example tweets that would have triggered an alarm, including, "This school is worthless. I wish it didn't exist." In an actual Facebook post Firestorm shared with Cheddar, a user wrote, "All life I've been bullied by these same kids..well towmarow \[sic\] that all ends. Maryvale is gonna look ugly towmarow \[sic\]." The post concluded with a gun emoji. While it's unclear what happened in that instance, in other cases Firestorm has detected a more pressing threat. [Wired reported](https://www.wired.com/story/algorithms-monitor-student-social-media-posts) this week that the company's system flagged a student's post earlier this year that featured a picture of a gun in a backpack. When the principal approached the author of the post, he found that the student was carrying the weapon. Even if flagged posts don't always identify a person who is planning immediate violence, Loughlin said the system is still valuable. "Those people still need help," she said. "Most school shooters, statistically, have been bullied. Bullying is a big problem. So wouldn't that be wonderful, that we solve that issue for a student, whether or not that kid ever is going to be the one who's on the path to ultimately bringing the gun to school?" Loughlin pointed out that the social media watch is just one of Firestorm's nine strategy components. But, she added, the human element still plays a major role. "You can't forgo the human interaction and the value that a teacher has, or a staff member, in recognizing what's going on in that kid's life," Loughlin said. For full interview [click here] (https://cheddar.com/videos/firestorm-scans-for-warning-signs-of-violence).

Share:
More In Technology
CarDekho Raises $250 Million in Pre-IPO Round
The largest car search platform in India, Cardekho, recently raised $250 million in what the company calls a pre-IPO round led by leapfrog investments. The funding bumps CarDekho above unicorn status with a $1.2 billion valuation. The company currently has a catalogue of more than 3,000 pre-owned cars for online purchases and hopes to expand with the new funding. Partner and co-head of South Asian investment for LeapFrog Stewart Langdon joins Cheddar News' Closing Bell to discuss.
E-Scooter Company Bird Goes Public to Scale Up Its Environmental Impact
E-scooter company Bird made its public debut on the New York Stock Exchange on Thursday. CFO Yibo Ling joined Cheddar to discuss what made the company launch a SPAC IPO now. Ling noted one of the deciding factors was the need to scale the business to help take "gas-guzzling cars off the road" by growing into more locations. "A large portion of our proceeds will go to fund expansion into these new geographies," he said.
What Netflix Mobile Gaming 'Baby Step' Means for the Streaming Giant
Joan E. Solsman, a senior reporter at CNET, joined Cheddar's "Opening Bell" to talk about Netflix moving to offer mobile video games for Android users as part of their subscription. She said this is likely one "baby step" for the streaming giant as it moves into the space. "You can see what Netflix wants to do eventually down the line is have these great ambitions to make their service be more than just passive TV, movies," she said. "They're moving more into merchandising, that they're moving more into in-person experiences. They're trying to broaden a way, which is a great thing to do when everyone keeps talking about metaverses."
Roku Shares Fall Amid Supply Chain Disruptions
Tuna Amobi, Director and Senior Equity Analyst at CFRA Research, joined Wake Up With Cheddar to break down the big takeaways from Roku's Q3 earnings report, as the company warns of further supply chain issues in the coming months.
Load More