Since Knixwear was created in 2013, the company has sold over 1 million bras and pairs of underwear. The intimates brand broke Kickstarter records with the most funded fashion project in the history of the site. Their 8-in-1 evolution bra did $1.6 million in pre-sales.
Joanna Griffiths, Founder and CEO of Knixwear joins Cheddar to explain how she got the idea for her company. Griffiths wanted to create clothing that adapted to the needs of women. Knixwear has been committed to making active women intimates, and they classify intimates as anything that touches a person's skin.
In the coming months, Knixwear is looking to launch a t-shirt that will help manage underarm sweat. Griffiths said the company will also debut a heavy-duty sports bra that, the entrepreneur claims, will blow the competition out of the water.
What's happening on Wall Street July 11, 2023
We hit the streets of New York City to ask: is money something you talk about with friends and family?
We hit the streets of New York City to ask: is money something you talk about with friends and family?
Clint Henderson, managing editor at The Points Guy, explains why hidden hotel fees keep cropping up and what you can do to try to avoid them.
Cities across the U.S. offer free public transportation.
The cost of the first-class “forever” stamps has jumped from 63 to 66 cents.
Want to earn more money? Investopedia editor Caleb Silver has good news if you're looking to rake in more cash.
Starbucks union organizers are asking customers to help organize pickets at non-unionized U.S. stores.
Here is a rundown of the trending stories in the business world this week.
Amazon's annual Prime Day event will kick off tomorrow.
