The Cannabis Company That Won't Mix Work With Pleasure
A limited supply of cannabis in the U.S. means those resources have to be divvied up carefully.
For Cronos Group, that means keeping its medical and recreational marijuana operations in completely different verticals, CEO Michael Gorenstein told Cheddar. That ensures patients’ needs are prioritized over those of recreational users.
“If you think about building a town, and you have a limited amount of building supplies, we want to make sure that we’re building a hospital before we’re building the bar,” he said.
Canada-based Cronos Group started trading on the NASDAQ on Tuesday, making it the first marijuana company to list on a major U.S. market.
“It’s a big milestone not just for us but for the entire industry,” said Gorenstein. “[It] just continues to show the acceptance that the cannabis industry is getting.”
And the industry does seem to be growing at break-neck speed. Arcview, a leading researcher of the cannabis market, stated in a [recent report](https://arcviewgroup.com/product/5th-edition/) that the industry brought in $9.7 billion in sales in 2017, and that number could grow to over $25 billion by 2021.
For the full interview, [click here](https://cheddar.com/videos/inside-the-first-cannabis-company-to-list-on-nasdaq).
Cheddar is looking back at the 12 biggest buzzwords of the year leading up to Christmas. Day 8's term is Supply Chain. Definition: (noun) a system of organizations, people, activities, information, and resources involved in supplying a product or service to a consumer.
Software giants Adobe and Microsoft are further partnering to build synergy between their productivity tools for the digital-first workplace. Ashley Still, the senior vice president and general manager of digital media at Adobe, talked to Cheddar about the common vision between her company and Microsoft for simplifying work. "It's really important that companies make sure that the tools and applications that employees have at their disposal make their work delightful and easier," Still said in terms of how to judge the success of the partnership.
Established more than a decade-and-a-half ago, the social news aggregation and community website Reddit, recently valued at $10 billion, is now ready to go public with a confidential filing with the SEC. Greg Martin, co-founder of Rainmaker Securities, spoke to Cheddar about one of the "original" social media companies' future prospects as a public company. "We've seen very successful IPOs from Facebook, Twitter, Pinterest, and Snapchat, in the social media arena, and Reddit is next in that line," Martin said. "So, I think it's time."
Carlo and Baker wrap up another week discussing the latest explosion in new Covid cases in the Northeast, President Biden's stalled agenda and more. Plus, Love, Hate, Ate featuring the question: why did movie dialogue get so hard to understand?
