Texas Candidate MJ Hegar Thinks She Can Turn a Red State Blue
*By Max Godnick*
House Representative John Carter (R-TX) hasn't won a race by fewer than twenty points in a decade, but this year might be different.
Enter MJ Hegar, the Air Force veteran and Purple Heart recipient running for Congress in her native state's 31st district. Back in 2012, she sued the Department of Defense and won, leading to the repeal of the unconstitutional Ground Combat Exclusion Policy. Now, she's got her sight on the Republican incumbent.
"He's never faced somebody like me," Hegar told Cheddar's J.D. Durkin in an interview on Monday.
The self-described "motorcycle-riding, Texas Democrat" won her party's primary in March and is mobilizing her supporters to turn one of the Lone Star State's most reliably red districts blue.
"We are putting together a campaign that's unlike anything \[Carter's\] seen," she said. "We're just going to out-raise him and outwork him."
The hard work is already starting to pay off. In June, Hegar released a campaign video called ["Doors"](https://www.youtube.com/watch?v=Zi6v4CYNSIQ) that quickly skyrocketed to viral success - racking up over two and a half million YouTube views in just a week, and over four million views across all online platforms. The video features slick and professional production techniques to tell the candidate's story by focusing on the many important doors in her life.
"What ended up happening was a really amazing, resonating video that has touched people all over the country," Hegar said.
Democratic candidates from across the nation would be wise to look to the video's success as a source of inspiration toward finding a new and effective way of reaching out to and engaging with voters. Hegar noted that the ad's content is not explicitly political, something she thinks can help other candidates from her party.
"People don't ask if you're a Republican or a Democrat anymore these days in my district," she said. "They ask, 'What are you going to do?' 'Are you going to answer your phone when I call?' 'Are you going to shut your door on me?'"
Hegar hopes her candidacy will be a part of a national "blue wave" that carries Democrats from around the country to victory in both House and Senate races. While everything might be bigger in Texas, voter turnout isn't. The state had the country's lowest voter turnout in the 2014 midterm elections. Hegar says part of the battle will be teaching voters that Democratic success in Texas, while rare in recent years, is not unprecedented.
"We're doing our best to remind people that this is the state of LBJ, Anne Richards, Barbara Jordan," she said. "Some strong, kick-ass Democratic women."
For full interview, [click here](https://cheddar.com/videos/inside-the-democratic-congressional-campaign-gone-viral).
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