To celebrate the 80th anniversary of Old Spice, Terry Crews wants you to get in touch with your masculinity. Not the rough, macho kind, but the modern kind. “Be honest, be true. You can be emotional,” the actor and former football player told Cheddar Tuesday. “The image of the guy -- the Marlboro man walking off his horse alone -- is pretty sad.” As part of his modern masculinity campaign, Crews performed 80 “manly” tasks on Facebook Live, from lifting weights to folding fitted sheets. “I’m not ashamed to say I don’t know something,” said Crews. “With this new masculinity thing, you can admit you don’t know.”

Share:
More In Culture
Girl Scouts of Greater New York Kick Off Cookie Season
Cheddar News' Shannon LaNier spoke with Meredith Maskara, CEO of the Girl Scouts of Greater New York, about what it takes to run of the largest Girl Scouts organizations in the country and the only one that is 100 percent urban. The group serves 25,000 girl with the support of 3,000 volunteers. Maskara gave viewers a sneak preview of the cookies soon to be available across the city.
Today Explained: Seattle Bans Caste Discrimination
Seattle has become the first U.S. city to ban caste discrimination, which has directly affected those whose ancestors come from some southeastern Asian countries. Cheddar News explains what that means.
Black Talent in the Shifting Media Industry
Alfred Edmond Jr., Senior Vice President & Executive Editor-at-Large at Black Enterprise, joins Cheddar News to discuss how the media landscape has shifted for young and upcoming black talent in the industry.
Load More