To celebrate the 80th anniversary of Old Spice, Terry Crews wants you to get in touch with your masculinity. Not the rough, macho kind, but the modern kind. “Be honest, be true. You can be emotional,” the actor and former football player told Cheddar Tuesday. “The image of the guy -- the Marlboro man walking off his horse alone -- is pretty sad.” As part of his modern masculinity campaign, Crews performed 80 “manly” tasks on Facebook Live, from lifting weights to folding fitted sheets. “I’m not ashamed to say I don’t know something,” said Crews. “With this new masculinity thing, you can admit you don’t know.”

Share:
More In Culture
Tasting an Iconic Champagne Brand Dating Back to 1812
President of Champagne Laurent-Perrier U.S. Michelle DeFeo discusses how she got started in the French wine industry, why she's proud to work for a women-owned brand, and the secret to perfectly opening a bottle of champagne every time.
SXSW 2023: Attendees Gather to Celebrate Tech, Film and Music
The 2023 South by Southwest Conference and Festival is in full swing and Cheddar News has the highlights on the biggest forthcoming innovations in tech, music and film. With the success of Everything Everywhere All at Once, which premiered at SXSW last year, this award season, all eyes are on the next big project to come out of the festival. Some of the most anticipated films include Problemista, You Sing Loud, I Sing Loud and Joy Ride. Keanu Reeves' John Wick 4 also premiered during the festival and received rave reviews.
Load More