Ted Chung is the founder of marketing firm Cashmere Agency, which focuses on multicultural campaigns for brand all over the world. Cheddar visits his Los Angeles location to talk about how brand marketing is changing, and what brands need to do to stand out from the crowd when it comes attracting millennials.
Chung discusses the importance of focusing on multicultural marketing, and how brands need to fully reflect the people who are purchasing their products. He also practices what he preaches by employing 90% multicultural employees, and 50% of the company's leadership roles are women.
Chung is also Snoop Dogg's long-time business partner and a co-investor in many of the artist's entertainment ventures. Chung explains how he met Snoop, and how they started working together almost 10 years ago. The duo are currently working on a Netflix project called "Coach Snoop," a docu-series following the rapper and a group of kids in his Snoop youth football league. The series will be out at the beginning of 2018.
Workers are now navigating weekly changes from the app companies, including changes to pay calculations and reduced work flexibility.
In case you needed yet another incentive to cram all your travel items into a carry-on, Delta Airlines has just boosted the cost of your first checked bag by 17 percent.
Lawmakers in at least seven states are taking big legislative swings to regulate bias in artificial intelligence.
Spot Bitcoin ETF glee and pre-halving hype combined to top the cryptocurrency's previous record from November 2021.
Spring has sprung! Time to tackle more than your garden.
Time for Kylie to get that cat?
The U.S. Supreme Court unanimously decided Monday to restore former president Donald Trump to 2024 presidential primary ballots. The court Monday rejected state attempts to hold the Republican former president accountable for the Capitol riot.
With warmer days and holidays ahead, it’s time to start planning.
JetBlue and Spirit Airlines are ending their proposed $3.8 billion merger after a federal judge blocked the deal, ruling it would hurt competition.
The collapse of our own global economy as explained by "Dune."
