Tech giants such as Facebook, Google and Twitter will once again face Congress this week to testify in the Russian election meddling investigation. Daniel Ives, Chief Strategy Officer and Head of Technology Research at GBH Insights and Scott Kessler, Director of Equity Research and Analyst at CFRA join The Long and The Short to discuss which platform will be affected the most from this trial.
Facebook announced a new News Feed where "meaningful content" will take priority over "relevant content." Ives says that this change could actually be good for the company in the long term. He doesn't believe it will impact publishers or user growth as much as people are afraid it will. When it comes to testifying on Capitol Hill, Kessler believes Facebook will be on the defense and take a firm stance on defending its platform.
Plus, Twitter's stock spiked after Facebook announced it was changing its News Feed. Kessler thinks Twitter is the one company that hasn't answered questions from Congress regarding Russian meddling in the election. He talks about Twitter's long road to improve upon certain operations.
With the number of Ukrainians being displaced due to the Russian invasion surging, two students from Harvard took it on themselves to develop a website to help connect potential hosts with refugees seeking housing. The co-founder of the website Ukraine Takes Shelter, Marco Burstein, joined Cheddar news to discuss working together with fellow freshman Avi Schiffmann to streamline the effort to aid Ukrainian refugees. "We basically worked for three days straight developing the website, and since then the response has been pretty incredible," Burstein said.
Image-sharing social media platform Pinterest is marking Women's History Month through its Pinterest Elevates program, designed to help grow 10 underrepresented businesses with monetary and strategic support. Alise Marshall, senior global lead for public affairs at Pinterest, joined Cheddar News to explain how the program is helping to uplift women and women of color with businesses of their own. “This was in response to issues that we saw happening in the community, and ways that we thought that we were uniquely positioned to respond," she said.
Twitter is pulling back its latest change after receiving major pushback from users. The feature pushed the user timeline experience onto a "home" feed that used individualized algorithms for displaying tweets rather than posting them in chronological order.
Cheddar catches up with Lior Keet, EY Emerging Technology Managing Director, at South by Southwest to discuss what's on the minds of today's tech leaders, and how IT can play a role in an organization's ESG agenda.
The future of entertainment is interactive, according to the creators of the Fireside app. Mark Cuban and Falon Fatemi say that more and more, audience members will want to be part of the live content they are watching, and Fireside helps content creators do just that. They can create a live audience Q&A, facilitate a discussion, and more, all with the click of a button in the app. Creators also have full control of how they distribute and monetize each piece of content they create. Fatemi, CEO & Co-Founder of Fireside, joins Cheddar to discuss the app's interactive content features, what users and creators can get out of the app, plans for NFT and other virtual products, and more.
