Tara Brannigan Explains How Cadillac's Car Sharing Service Works
BOOK by Cadillac is a car subscription service that puts luxury vehicles at your fingertips. Head of Marketing Tara Brannigan sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to explain how it works.
Brannigan explains that the subscription service costs $1,800 a month and gives members access to one of five luxury Cadillacs on demand. She explains that BOOK by Cadillac shows how the company is constantly innovating and trying to stay at the forefront of technology.
Cadillac has been working with customers to make sure the service meets their expectations. The service is currently available in New York, Los Angeles, and Dallas, but they plan to expand to other cities in the coming months.
As Big Tech reports Q3 earnings, investors await proof that massive AI and cloud investments from Meta, Apple, Microsoft, and Alphabet are driving real growth.
Eric Trump joins us to discuss American Bitcoin’s mission, market strategy, and why he believes the U.S. must lead the next era of digital currency innovation.
Unreal Snacks CEO Kevin McCarthy shares how dye-free candy is leading the sweets revolution—just in time for what could be a record-breaking Halloween 2025.
In a daring daylight robbery on Sunday, thieves used a basket lift to scale the Louvre’s facade, smash display cases, and steal eight priceless jewels.
The Trump administration has agreed to resume processing student debt cancellations under two key income-driven repayment plans it had previously limited.
Millions of protesters flooded cities nationwide on Saturday for “No Kings” demonstrations denouncing what they call President Donald Trump’s authoritarian turn
Cynthia Chen, CEO of Kikoff, shares how their membership app helps users build credit with zero fees, no interest, and smart tools that make every point count.
