Football fans will now be able to stream their favorite games on their phones, after Verizon signed a multi-year deal with the NFL. Paul Kelly, Chief Revenue Officer of Whistle Sports joins Cheddar to discuss the ever-changing landscape for sports media.
He says the changing landscape of sports media is a plus for the leagues, because they can make revenue on traditional TV and mobile at the same time. He believes this is a long-term strategy for Verizon to deliver an OTT platform in the future.
In addition, Kelly also talks about the price of viewing your favorite sports team. He explains how inflating the value of live sports impacts ESPN. Plus, how millennial viewing habits have changed over the past few years.
YouTube VP Tara Walpert Levy told Cheddar that the Big Game is still a place to capture a national audience.
These are the headlines you Need 2 Know for Monday, February 3, 2020.
What if I told you that you could score a Super Bowl ticket if you gave up one thing? What would it be? A kidney? Sex? Well, some fans said just that, according to a survey from Ticketmaster.
When the San Francisco 49ers face off against the Kansas City Chiefs this Super Bowl Sunday, the team's brand will be in the best position that it's been in for decades. But it's how the franchise thrives through good and bad times that defines success, 49ers CMO Alex Chang told Cheddar.
With Roku set to possibly lose Fox channel by the end of Friday, Cheddar looks into alternate ways owners can still watch the Super Bowl on Sunday.
This Sunday, the hip hop legend will appear in a Super Bowl ad spot for Cheetos that plays on the snack food’s famous messiness.
Easy Aerial CEO and co-founder Ido Gur talked to Cheddar about giving police a "bird's eye view" of the Hard Rock Stadium parking lot this Sunday when the Kansas City Chiefs and San Francisco 49ers square off.
These are the headlines you Need 2 Know for Friday, January 31, 2020.
The NFL has teamed up with Goldman Global Arts to infuse the championship game with works from local artists, which can be seen both inside the arena and throughout the city.
These are the headlines you Need 2 Know for Thursday, January 30, 2020.
