Sandra Makarem and Emily Khasidy were friends for 15 years before they went into business together. The two are co-founders of The Collective Child, a membership-based subscription box for kid's clothing.
The pair says they want to help busy moms have fun while picking out clothes for their kids. The target market is working mothers who are bored with the traditional shopping experience or time-starved.
When asked how The Collective Child competes with others in the space and traditional retail, the pair explains that their company offers a personalized experience. They work to understand the consumer and use machine learning to cater to their millennial moms. The moms don't want to compromise on experience or quality and The Collective Child takes all feedback and incorporates it into future purchasing and design options.
e.l.f.’s affordable price point and makeup and skincare options made it a social media darling – and the company’s CEO says the company even gets product ideas from its audience.
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Disney shareholders have rallied behind longtime CEO Robert Iger. They voted Wednesday to rebuff activist investor Nelson Peltz and his ally, former Disney chief financial officer Jay Rasulo.
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It might not be what investors want to hear… but bringing down inflation could mean interest rates stay higher for (even) longer. But it's not all downside.
President Joe Biden and Chinese President Xi Jinping have discussed Taiwan, artificial intelligence and security issues in a call meant to demonstrate a return to regular leader-to-leader dialogue between the two powers.