*By Britt Terrell*
Streaming platforms are in a war for top talent, and Apple just won the latest battle with a multi-year original content deal with Oprah Winfrey. It remains to be seen, though, whether the company can compete with streaming heavyweights like Netflix.
"The Oprah deal is said to be part of a $1 billion original programming push, but that's about the same amount that Netflix is increasing its original programming spending per year at the moment," said Mike Brown, innovation reporter at Inverse. Apple does have some advantages. It has over a billion devices in the market, but Netflix is already outspending."
Netflix recently inked a $300 million deal with producer Ryan Murphy, the man behind hits like *Glee*, *The People vs. O.J. Simpson*, *American Horror Story*, to create original content. It also signed the Obamas for an undisclosed amount.
"Getting these big names board shows that Apple and Netflix are serious about taking on the established players in this field," said Brown. "If they can get those big names on-board that is absolutely a huge benefit for them."
For the full interview, [click here](https://cheddar.com/videos/oprahs-big-bite-out-of-apple).
Stocks rose Thursday, but only after another dizzying day for Wall Street where a big show of strength from the morning vanished and worries rose about the banking industry.
The labor market continues to defy the Federal Reserve’s attempts at loosening it, with U.S. applications for unemployment benefits down again last week and remaining at historically low levels.
General Motors (GM) announced that it will stop production on the current sixth generation of the iconic Chevrolet Camaro. Production at the Lansing Grand River Assembly Plant in Michigan is expected to end in January 2024.
Web browser Mozilla is investing $30 million into launching a startup, called Mozilla.ai, focused on building a "trustworthy, independent, and open-source AI ecosystem."
The Federal Aviation Administration (FAA) is launching a new plan to avoid flight delays in New York City and Washington, D.C. this summer. The plan will lower requirements for airlines to obtain take off and landing rights to help avoid congestion.
Lawmakers grilled TikTok CEO Shou Zi Chew on Thursday in a high-stakes hearing on the future of the popular, Chinese-owned video sharing platform in the U.S.
Actress Lindsay Lohan appears at the Christian Siriano Fall/Winter 2023 fashion show in New York, Feb. 9, 2023. The Securities and Exchange Commission said Wednesday, March 22, that Lohan, rapper Akon and several other celebrities have agreed to pay tens of thousands of dollars to settle claims that they promoted crypto investments to their millions of social media followers without disclosing they were being paid to do so.