In today's ever-evolving marketplace it's easy for a business owner to become overwhelmed. This Changes Things hosts Baker Machado and Hope King talk through some of the strategies to ensure the success of your business.
First off, make sure you study the competition. As a business owner you need to know who your competitors are and the products they offer. Second, conserve cash! No matter how good business is you always need to have some extra capital for the rough patches. And lastly, listen to your customers. Adapting based on customer feedback is crucial to evolving your business.
Apple, the tech giant, is trying to trademark images of apples, the fruit. The company has been pursuing the trademark since 2017, and its latest battleground is Switzerland, where its appealing a partial trademark that would only cover black-and-white depictions of Granny Smith apples.
India's IndiGo airline is buying 500 passenger jets from European planemaker Airbus, the two companies said Monday, in a record-setting order that underscores surging demand for air travel fueled by the country's economic growth.
China’s Alibaba Group has announced a major management reshuffle as the e-commerce giant restructures into six different business divisions to adapt to fast-changing technologies.
Multinational companies including Amazon, Marriott and Hilton pledged Monday to hire more than 13,000 refugees, including Ukrainian women who have fled the war with Russia, over the next three years in Europe.
Many parents are already planning an early outing for back-to-school shopping, despite the early days of summer. Inflation concerns have spurred people to plan ahead in spending. Bryce Gruber, executive editor of Today's Parent, joined Cheddar News to help provide money-saving tips for affordable school shopping.
Twitter is planning to pivot to video content, according to Reuters. Cheddar News explains how the tech giant looks to double down on video, creative and e-commerce strategies.