Grammy-nominated DJ Steve Aoki is one of a rare breed of musicians who wants to give music away for free through streaming platforms.
“I love it,” Aoki told Cheddar’s Jon Steinberg. “It’s all about circulation. You want to get your music out there.”
For Aoki, who even owns his own record label, the streaming business isn’t where the money is, but where artists can reach a mass audience.
Once performers build that following, they can make money through tours, he explained.
Aoki is a resident DJ at landmark Las Vegas clubs including Hakkasan and Omnia. For him, the resort city is now the “major leagues” for artists who have risen to the top.
“At the end of the day, Vegas is not a trendsetter,” explained Aoki. Rather than being a platform for experimentation, “Vegas is what is relevant now.”
For the full interview, [click here](https://cheddar.com/videos/why-steve-aoki-says-the-streaming-industry-is-great-for-music).
COSM creates immersive 360-degree experiences with advanced projection and audio tech, making you feel like you're physically at live events, even from afar.
Food inflation affects eating and shopping. Students still get bulk deals, but are people trading down? Debate on price gouging and retailer control persists.
Consumer spending on live experiences is up 65% since 2020 and the perfect example of one of those experiences is at this Bravo inspired pop-up. Watch!