*By Conor White*
As the Short-Season Single-A affiliate of the New York Yankees, it isn't often the Staten Island Yankees make headlines.
That may be why the namesake team announced it would temporarily change its public image, trading in the rich tradition of baseball's most successful team for the street cache of a newly famous New Yorker: Pizza Rat ー [the hungry rodent that just wanted a slice to itself.](https://www.youtube.com/watch?v=UPXUG8q4jKU)
"It's an aggressive name, I think it's probably a little edgy, a little different," said Staten Island Yankees president Will Smith. "But I think everybody needs to remember that it's a promotion."
Still, the Staten Island Borough president James Oddo called the idea "dopey" in a statement.
The promotion will run for each of the Staten Island Yankees' five Saturday night home games this season, and fans in attendance will see a fully rebranded team, complete with uniforms. In an interview Thursday on Cheddar, Smith said the gear has been flying off the shelves.
"We've pretty much blown through all of our merchandise that we have," said Smith. "We're trying to place re-orders, I was actually trying to do that this morning, trying to order another thousand T-shirts, because we just didn't order enough, and you just don't know, but we're actually tracking way, way, way ahead of our entire online sales last year, and so far, so good."
The Pizza Rats name was first floated back in 2016, when it was the overwhelming favorite in an online poll to rename the team. Now, thanks to the promotion's immediate success, fans are wondering: Could the name change become permanent?
"Anything's possible," teased Smith. "I've always said until there's a new name, there's no new name."
For the full interview, [click here](https://cheddar.com/videos/every-pizza-rat-has-its-day).
What began as a one-on-one fantasy baseball competition back in 2012 is now one of the biggest American daily fantasy sports contests and sports betting operators in the world. JD sat down with Jason Robins, CEO of DraftKings, to talk about the company's milestones and future endeavors.
Former Denver Broncos wide receiver and five-time Pro Bowler Demaryius Thomas was found dead at the age of 33. Thomas officially retired from the NFL in June, ending his playing career with the New York Jets in 2019.
Carlo and Baker wrap up the week talking about the Biden economic boom that no one seems to notice, a verdict in the Jussie Smollett case, the first Starbucks union in America and the pleasures of the "dude nod."
Olivia Harlan Dekker dissects the Week 14 NFL slate and makes her picks for the week's top games, while Frank Schwab discusses the impact of bad weather on betting lines. Meanwhile, Alex Christenson dishes out his insights when it comes to betting on the NBA.
Sponsored by BetMGM
Russ Davis, Crypto Consultant and Educator at consulting firm In Russ We Trust Crypto, joins Cheddar News' Closing Bell, where he explains why now is a time to buy low on cryptocurrencies as investors are still reacting to the latest testimonies.
Frank Schwab, NFL and Betting Writer, Yahoo Sports, joins Cheddar Bets to break down what bettors should be wary of and opportunistic about when betting on football games featuring winter weather.
Sponsored by BetMGM
Alex Christenson, host of Brown Bag Bets, joins Cheddar Bets to break down how bettors should think about betting NBA over/unders and player props on a nightly basis.
Sponsored by BetMGM
Cheddar Innovates gets a look at the satellite that's searching for the earliest light from the big bang, plus a former Nike executive breaks down what the new era of sportswear looks like.
Stefan Olander, co-founder of sportswear company Omorpho, joins Cheddar Innovates to talk about his 'gravity sportswear' concept and why our workout clothes need an overhaul.
