*By Conor White*
As the Short-Season Single-A affiliate of the New York Yankees, it isn't often the Staten Island Yankees make headlines.
That may be why the namesake team announced it would temporarily change its public image, trading in the rich tradition of baseball's most successful team for the street cache of a newly famous New Yorker: Pizza Rat ー [the hungry rodent that just wanted a slice to itself.](https://www.youtube.com/watch?v=UPXUG8q4jKU)
"It's an aggressive name, I think it's probably a little edgy, a little different," said Staten Island Yankees president Will Smith. "But I think everybody needs to remember that it's a promotion."
Still, the Staten Island Borough president James Oddo called the idea "dopey" in a statement.
The promotion will run for each of the Staten Island Yankees' five Saturday night home games this season, and fans in attendance will see a fully rebranded team, complete with uniforms. In an interview Thursday on Cheddar, Smith said the gear has been flying off the shelves.
"We've pretty much blown through all of our merchandise that we have," said Smith. "We're trying to place re-orders, I was actually trying to do that this morning, trying to order another thousand T-shirts, because we just didn't order enough, and you just don't know, but we're actually tracking way, way, way ahead of our entire online sales last year, and so far, so good."
The Pizza Rats name was first floated back in 2016, when it was the overwhelming favorite in an online poll to rename the team. Now, thanks to the promotion's immediate success, fans are wondering: Could the name change become permanent?
"Anything's possible," teased Smith. "I've always said until there's a new name, there's no new name."
For the full interview, [click here](https://cheddar.com/videos/every-pizza-rat-has-its-day).
This year on Black Friday, the National Basketball Players Association launched a traveling NBPA-branded holiday pop-up called 'NBPA 450 Gives.' This was a 14-day long experiential and digital activation showcasing the best gifts for this holiday season, featuring items from black-owned businesses to celebrate Google's black-owned Friday initiative. JD sat down with Brooklyn Nets player, Blake Griffin, who helped launch this initiative.
We're entering a brave new world of broadly legal sports betting. Over 30 states and Washington, DC, have legalized sports betting in the year and a half since the supreme court struck down the federal ban on the activity.
But legalization isn't a simple proposition. The federal law might be struck down but its still up to each state to decide whether to legalize sports betting, and answer a litany of questions that come with it. Should you include online gambling? How much should people be allowed to bet? Should there be limits on advertising for sports betting?
Darren Heitner, founder of Heitner Legal, and Daniel Wallach, founder of Wallach Legal, join None of the Above's "Business of Sports: The Year Gambling Took Over" special to discuss.
Carlo and Baker cover the latest data showing the Omicron wave has likely started, Pfizer's Covid pill, Jan. 6 and a box office rescue attempt courtesy of Spider-Man.
Allegiant Stadium in Las Vegas is slated to be the home of Super Bowl LVIII in 2024. The stadium was completed in July 2020 for a price tag of $1.8 billion.
Rachel Bachman, senior sports reporter at the Wall Street Journal, joins Cheddar News' Closing Bell, where she explains how U.S. athletes have been inserted into the middle of a political debate after the country declared a diplomatic boycott of the upcoming Olympic Games in Beijing.
The future of gambling in Florida recently suffered a major setback after a federal appeals court rejected a request from the state and the Seminole Tribe to allow online sports betting in the state. Now, the tribe has been forced to stop taking bets on its Hard Rock sportsbook app. ESPN gaming writer David Purdum joins Cheddar News' Closing Bell to discuss what this could mean for the future of sports betting in Florida.
The potential growth for the sports betting industry is almost unfathomable. what will the future of sports betting look like, and how did we get here? John Atkinson, director of business development at 888 Holdings, joins Cheddar News to discuss.
