*By Justin Chermol*
Starbucks announced plans on Monday to elimate the use of plastic straws by 2020, making it the largest company yet to undertake the green initiative.
The coffee chain will transition to new lids which feature a raised lip to drink from, a design already being used for some of the company’s cold brew drinks. The new lids will begin rolling out this fall in Canada as well as in Starbucks’ home city of Seattle. For those customers who insist on straws, the company will offer eco-friendly versions made of paper or compostable plastic.
Starbucks stated this policy will cut the number of plastic straws used by one billion per year -- the proliferation of them has contributed to devastating ocean pollution and threatens marine life.
Local governments across the United States initially spearheaded the plastic-strawless movement. Just last week Seattle banned both plastic straws and utensils. Some of America’s largest cities like New York and San Francisco have proposed plans to remove plastic straws as well.
Alcohol brand White Claw is moving into spirits amid an industrywide shift away from hard seltzers. The spiked seltzer brand announced a new line of regular and flavored White Claw premium vodkas. The bottles are available in select markets across North America and come in an unflavored option as well as pineapple mango and black cherry white Claw has dominated the Heart Seltzer market for years. Now bringing the category into the mainstream as more consumers sought those low calorie alcohol drinks.
Stocks are holding relatively steady Wednesday as Wall Street bides its time until the Federal Reserve’s announcement in the afternoon about whether it will tighten the screws further on the economy.
Meme stocks are rising before the opening bell Wednesday after GameStop, one of the most heavily traded off-brand stocks during the pandemic, posted a surprise profit for the fourth quarter.
The rising cost of groceries is pushing more consumers to use Buy Now Pay Later (BNPL) services for necessities such as groceries, according to new data from Adobe Analytics.
White Claw helped make hard seltzer a staple for American drinkers. Now it's getting into the spirit business with its own vodka brand because of new rules passed during the pandemic.
