Many consumers today prioritize social-minded businesses and food establishments when they decide where to spend their dollars. That's why the new app, Beam, has made social good the core of their business and mission. Viveka Hulyalka is the co-founder and CEO of Beam. She joins Cheddar to explain how her app is driving consumer engagement and helping brands build their social engagement arm. Currently, Beam is partnered with brands like Think Coffee, Dig Inn, and Pinkberry. When a consumer visits one of the partner locations they have the ability to choose one of their four charities and donate between five cents and 25 cents. Hulyalka explains that Beam is a completely free way to help consumers give back every day.

Share:
More In Business
Celebrating the Holidays With Build-A-Bear Workshop
Build-A-Bear Workshop has been one of the most recognizable and beloved toy brands in the world since opening in 1997. Sharon Price John, CEO of Build-A-Bear Workshop, spoke with Cheddar News about its plans for the holiday season this year as well as the company's first animated feature film.
Stocks Flat Ahead of Fed Chair Comments
Stocks were generally flat after the opening bell on Friday ahead of Federal Reserve Chair Jerome Powell's comments in a speech at Spelman College later. Investors are growing optimistic that the central bank is done raising rates and may start cutting next year.
Load More