Southern fashion isn't just for people south of the Mason-Dixon line. Southern Tide's Christopher Heyn joins us to discuss the preppy look's national appeal. He thinks the uptick in popularity can be attributed to consumers learning what the South is all about.
As one of the fastest-growing brands in the country, Southern Tide is finding new ways to compete in a crowded retail landscape. Heyn says he wakes up "a little worried" every day about the changing landscape for brick-and-mortar retail outlets. Despite the concern, he tells us why the company is investing in more signature locations around the country.
Finally, Heyn discusses the importance of branded partnerships to his company's success. He describes Southern Tide's relationships with Ocearch and Folds of Honor. These organizations don't just achieve marketing goals, they also fall in line with the brand's beliefs and values.
Much like all the upheaval shaking the world, the huge swings rocking Wall Street may feel far from normal. But, for investing at least, this is normal.
Joe Cecela, Dream Exchange CEO, explains how they are aiming to form the first minority-controlled company to operate an exchange in U.S. history. Watch!
A Michigan judge is putting sponges in the hands of shoplifters and ordering them to wash cars in a Walmart parking lot when spring weather arrives. Genesee County Judge Jeffrey Clothier hopes the unusual form of community service discourages people from stealing from Walmart. The judge also wants to reward shoppers with free car washes. Clothier says he began ordering “Walmart wash” sentences this week for shoplifting at the store in Grand Blanc Township. He believes 75 to 100 people eventually will be ordered to wash cars this spring. Clothier says he will be washing cars alongside them when the time comes.
