Sophia Bush Snags Deal With 20th Century Fox, Giving Women a Platform
Actress and philanthropist Sophia Bush is taking steps to increase the number of women producing in Hollywood. And the former “One Tree Hill” star just signed a deal with 20th Century Fox to develop content for the studio and make that happen.
Bush told Cheddar that she would like to see more women in the driver’s seat for television and that she’s looking change the narrative around gender roles on the big screen.
“I think we need more women in [producer] roles and executive leadership,” she said.
Bush noted that her experience has helped cultivate a desire for complex characters and storylines. She says that she wants to tell stories that resonate, adding "strong women resonate with me."
Telling layered stories is also important for Bush. She points out that male characters do not always have to be "steely superheroes," but they can be allies and advocates for women, too.
“Shows exist in entire worlds,” she says. “I think that you have to assess the complexity of all characters.”
The producer is a known advocate for women. She recently joined other female cast and crew members of “One Tree Hill” to accuse showrunner Mark Schwahn of sexual harassment. The conversation started when, in a series of tweets, writer Audrey Wauchope recounted her experience with Schwahn. In support, the group wrote an open letter where they all shared the psychological impact that being groped and and sexually harassed over those years had on them. Many say they are still in treatment for post-traumatic stress.
The American television series aired from 2003 to 2012. According to the letter, Schwan’s behavior was an “open secret” the entire time.
Cate Luzio, CEO and Founder of Luminary, joins ChedHER to discuss how Luminary is supporting women at all stages of their career journeys, and the upcoming Chase for Business Fellowship to support business owners.
In an effort to fight climate change several corporations have vowed to work to fight climate change by 2030. They say the goal is to reduce carbon emissions by 40% or even close to 100%. However, according to a new study, many of these companies are not actually practicing what they preach. Tom Egger, senior lecturer at Emeritus at the University of Wisconsin, joins Cheddar News to discuss more.
'Jeen-Yuhs: A Kanye Trilogy' dives into over 20 years of the icon himself, Kanye West. The trilogy is described as 'an intimate and revealing portrait of Kanye West's experience, showcasing both his formative days trying to break through and his life today as a global brand and artist.' Cheddar news sat down with directors of the documentary and long-time friends of Kanye, Chike Ozah and Clarence "Coodie" Simmons, to discuss the project.
The Super Bowl is only a few days away, and the game is currently tracking to be the most expensive one ever.
Gametime, a website and app for last-minute tickets, says the average ticket price for the NFL's championship game is $9,502.50, with the most expensive seats costing nearly $38,000. That's a far cry away from the average ticket price of the first-ever Super Bowl in 1967, which was only $12. The average ticket price increased by more than $8,000 in just the past decade. Matt Rados, Senior Operations Manager at Gametime, joins Cheddar News' Closing Bell to discuss.
At-home medical labs company Getlabs raised $20 million in a Series A round, led by Emerson Collective and the Minderoo Foundation. Getlabs aims to be the boots-on-the-ground partner to telehealth. The company says more than 70% of medical decisions still require collecting diagnostic tests in person, and that it fills that void by delivering health care directly to their patients' homes. Founder & CEO of Getlabs Kyle Michelson joined Cheddar News' Closing Bell to discuss.
Sting has sold his catalog of more than 600 songs for $300 million to Universal Music. The deal gives the label the rights to all of his work, including “Every Breath You Take," as well as all future royalties.
Miller Lite is opening the first branded bar in the metaverse, by way of Decentraland, as a way to advertise during the Super Bowl this year without buying an expensive TV commercial slot. Sofia Colucci, global vice president of Miller Family of Brands, joined Cheddar to talk about the new marketing concept. "We have a lot of great partnerships with NFL teams throughout the year but were shut out of advertising during the Super Bowl game, so this pushes us to think creatively and also think of what feels really relevant right now," Colucci said. "There's no question that there's a lot of excitement with the metaverse, and we wanted to participate but in a way that felt right for Miller Lite."
Kalle Marsal, Chief Operating Officer at PetDx, joins Cheddar Innovates to discuss how next-generation sequencing technology is being used to detect cancer in pets early.
