People want to snack but also not feel guilty about it. That's why Sonoma Brands has committed to developing brands and new products that are as yummy as they are healthy. Jon Sebastiani is the founder of Sonoma Brands and before that Sebastiani created Krave Jerky. Sebastiani explained that Krave helped path the path for Sonoma Brands. It was the first food brand that he pursued that was both healthy and delicious. Smashmallow is one of the brands that Sonoma Brands incubated. Now, Smashmallow is becoming independent after closing a $10 million funding round with Sonoma and Velocity Made Good Partners. Closing a $10 million funding round with Sonoma Brands and Velocity Made Good (VMG) Partners. The product will be distributed through Target stores next month.

Share:
More In Culture
The Health Benefits of Walking Your Dog
Days may be getting shorter and colder, but your furry friend still needs to get that daily exercise. Dr. Danielle Bernal, global veterinarian with Wellness Pet Co., joined Cheddar News to discuss the health benefits of walking for humans and dogs.
Cheddar News' Holiday Gift Guide: Children
Many parents are currently shopping for presents for their young children as the holiday season is underway. Parenting and lifestyle expert Amanda Mushro joined Cheddar News to give some ideas on what to purchase for your kids.
Time Exec. Editor Dan Macsai Discusses Process on 'Person of the Year' Pick
Since 1927, Time Magazine has chosen its Person of the Year to acknowledge the world's biggest and most influential change makers. This year it was global phenomenon Taylor Swift. Dan Macsai, executive editor of Time, spoke with Cheddar News about the process to make its pick and what's involved. So I got the chance to chat with times executive editor Dan Max about how time made its decision and the entire person of the year issue.
Load More