*By Conor White* Most movie studios would be happy when one of its films earns first-place at the box office on its opening weekend. Disney is not one of those studios. Studio execs are wondering what went wrong after "Solo: A Star Wars Story" took in $103 million in four days, including the Memorial Day holiday weekend. That's an underwhelming box-office debut for a "Star Wars" movie. "Sounds like a lot of money, but it's not for a 'Star Wars' film. Not even close," said Julian Roman, a contributing editor at Movie Web. Roman suggested the "Star Wars" producers take a page out of another movie franchise's playbook to re-invigorate their sci-fi productions. "I think what Kathleen Kennedy and LucasFilm have to do is do what Kevin Feige and Marvel did, and get some better directors, some interesting stories, and make it less about these iconic characters, and have other people in the 'Star Wars' universe," Roman said. "Because you can only milk it for so long." LucasFilm has been telling "Star Wars" stories, with many of the same characters, for more than 40 years, ever since "Episode IV- A New Hope," with new movies based on other characters expected. [Next up](https://www.hollywoodreporter.com/heat-vision/star-wars-boba-fett-movie-is-happening-james-mangold-direct-1113273) may be a movie based on the character of the bounty hunter, Boba Fett. Roman said the studio needs to take the franchise in a different direction. "They've got to mix it up a little bit," said Roman, who suggested the studio move away from the original canon of characters. "They can't hang their shingle on Luke Skywalker and Han Solo forever." The "Solo" movie had been dogged by bad buzz after the directors Chris Miller and Phil Lord were fired more than halfway through filming. Their replacement, Ron Howard, reportedly re-shot more than 80 percent of the film. "It's good enough," said Roman. "But it's not epic. It's not 'Star Wars' epic." For the full interview, [click here](https://cheddar.com/videos/solo-bombs-at-the-box-office).

Share:
More In Culture
Stocks Close Near Session Highs in Another Strong Day for Markets
U.S. stocks closed Tuesday's session near session highs. The Dow Jones Industrial Average rose 350 points, after rising more than 400 points at its session high. Shares were also impacted positively by optimism around peace talks in Ukraine. Nancy Prial, Co-Chief Executive Officer & Senior Portfolio Manager of Essex Investment Management, joins Cheddar News' Closing Bell to discuss.
Online Used Furniture Marketplace Kaiyo Raises $36 Million
Food, paper, and plastic are known to be major factors when it comes to America's trash; but furniture is high on that list, as well. According to the EPA, furniture makes up twelve million tons of waste in landfills every year. It's a problem that one online furniture store is trying to solve. Alpay Koralturk, Founder & CEO of Kaiyo, joins Cheddar News' Closing Bell to discuss.
Bitcoin & Other Major Cryptocurrencies Are Rallying
Bitcoin surged to its highest level on Monday since January 2nd. The gains also come after a late Sunday rally for the cryptocurrency, when it surpassed the key price of $45,000, and also turned positive for 2022. Matt Hougan, CIO of Bitwise Asset Fund, joins Cheddar News' Closing Bell to discuss what is behind the recent rallies for Bitcoin and other cryptocurrencies.
Takisha Clark on Being First Black Woman to Own a Postal Franchise
Founder and CEO of Capital Postal & Mail Box Service, Takisha Clark, joined Cheddar News to talk about being the first black woman to own a postal franchise, the obstacles she faced when launching her business, and how she overcame them. “I ran into just dealing with lack of resources, dealing with just being a black woman, just trying to become this entrepreneur and be inspiring to others, so it's been a journey," she said. "It's been hard, and I've just been maneuvering through the cracks."
Brooke Shields Joins Prospect Farms as Chief Brand Officer
Actress, model, author, and entrepreneur Brooke Shields has joined organic CBD company Prospect Farms as its chief brand officer. She joined CEO Brad Tipper to talk to Cheddar News about her coming aboard. Shield’s explained how her involvement with Prospect Farms stemmed from a discussion about her lack of sleep. “I started learning about the positive effects and the different ways that CBD can be introduced to a person's life, and I was just sort of fascinated because it all feels so new to me," she said.
'Everything Everywhere All At Once' Directors on Telling an Asian American Sci-Fi Story
The co-writers and directors of the movie "Everything Everywhere All at Once" Daniel Kwan and Daniel Scheinert joined Cheddar News to discuss their new sci-fi action-comedy starring Michelle Yeoh now in select theaters. The filmmakers talked about bringing the multiverse-traversing plot to life, as well as getting the chance to tell an Asian American story following in the footsteps of successful films like "Crazy Rich Asians." "We like to make films that we want to see on the screen, and even if that means they don't exist or even that means that the world might not be ready for them," said Kwan. "That's what we're chasing. Luckily for us, the movie took so long to make that by the time it was finished or by the time now that it's done, so much has changed."
Importance of Service Dogs
Paul Mundell, Executive Director of the American Service Dog Access Coalition, joins Cheddar Reveals to discuss why emotional support, therapy, and service dogs are important.
How Much Plastic Is Really In Our Bodies?
Plastic has become the face of global pollution. To date, humans have produced 8.3 billion metric tons of it. Once discarded, plastic doesn’t biodegrade. Instead, it fragments into microplastics smaller than the size of a sesame seed and further into nanoplastics. These tiny particles of plastic end up everywhere, deep in the ice of Antarctic glaciers or even inside our bodies. So how much plastic is inside of us? And what does it mean for our health? Let’s find out.
Need2Know: Deadly Snow Squall in PA, Walmart Pulls Cigarettes, and More
Catching you up on what you Need to Know on Mar 29, 2022, with updates on the snow squall in Pennsylvania that caused a pileup killing three, the teacher's strike in Sacramento heading into week two, Walmart no longer selling tobacco products in select stores, and what meme stocks are up to this week.
Load More